This is a growth marketing position with the primary goal of increasing our reach across social platforms. Use carefully considered A/B testing and data-driven strategy to improve both the content itself and the performance of said content. Work with our creative team to devise and tweak our social-facing content, leveraging footage from both our client work, our own in-house creative, and our webshow - The Brand Spaceship.
Be data-driven with your strategy, tracking all success and failure metrics across every platform we touch. If you like social media, and you’re more of a data nerd than the social media person next to you, this is a great fit.
As our Social Media Growth Expert, your primary responsibilities will include:
- Conduct A/B testing to optimize poster frames and text related to video content, ensuring the highest engagement and click-through rates.
- Create informative and engaging blog posts for every TBS (The Brand Spaceship) episode. These posts should go beyond summarizing the episode and aim to leverage ChatGPT to generate unique insights, thus enhancing SEO performance.
- Work with our creative team to develop a variety of content types, including short-form videos, to be posted daily in addition to TBS content
- Content Repurposing: Utilize blog posts to create carousels and text-based posts for various social media platforms. Implement strategies to maximize the impact of this content.
- Cross-Platform Management: Maintain a strong presence on all major social media platforms, including but not limited to Youtube, Instagram, Twitter (X), Facebook, and LinkedIn.
- Data Analysis: Leverage your understanding of numbers and data to track the performance of social media content and campaigns. Adjust strategies based on data insights to optimize performance.
- Conduct weekly meetings with the leadership to discuss successes and failures of the week. Work towards improving data tracking and aligning content efforts with the company's growth goals.
If you're a creative individual with a passion for social media, have experience with video content, and a track record of channel growth, we want to hear from you. We encourage you to apply for this exciting opportunity.
Mile 80 is a full service production studio that specializes in creating high-quality videos for renowned companies like Google, Amazon, Intuit, and many more. We are currently seeking a Social Media Growth Expert to help increase our reach.